WE ARE A
STRATEGY STUDIO
What we deliver
3 ways to work with us
PROJECTS
We do it for you
Intelligence & Research
Strategic projects
Trend & Innovation and pipeline building
Brand Strategy
Marketing activation & Commercial execution
TALENT
We Reinforce your teams
Senior interim talent
Senior fractional talent
Permanent Talent Recruitment
Talent to support your teams across insights, innovation & marketing functions.
ACADEMY
We help your teams grow
Practical learning experiences designed for
For Insights teams
For Innovation Teams
For Marketing teams.
We are experts on experts
All our consultants are coming from leading global FMCG companies & agencies such as Unilever, Mondelez, Coca Cola, Pepsi, P&G, Kantar, Nielsen…
with 20Y+ experience
We are able to:
Bring deep proven methods & business knowledge along to build impactful strategies.
Have a very practical and down-to-earth approach to turn strategies into action
Bring you a global expertise & track record of global clients
Provide you with our network of 85 Experts across 6 continents.
WHEN
KNOWLEDGE
GAP
Your team is missing specific senior expertise it doesn’t have in-house yet.
WORK
OVERLOAD
The workload is real, but a permanent hire isn’t the right answer, at least not yet.
HIRING
FREEZE
You need senior capability now, without adding headcount.
TEMPORARY
ABSENCE
Someone senior is stepping out, and the work can’t pause.
Working with us means
YOU

A tailormade, fresh, collaborative & agile wow
Why GingerLime
Ginger
Energy, vibrance, and revitalization — it wakes up the senses and injects momentum. In business, it represents activating fresh strategies with doer-energy, grounded in strong consumer-insight “roots.”
Lime
Lime brings freshness, clarity, and that decisive spark — it cuts through heaviness with bright acidity. For business, it means fresh eyes, clear strategies, illuminated thinking, and innovations that zing.
Studio
Exploration, co-creation, confidence & the freedom to shape something new. For your business, it signals tailored creation — no templates but built together with deep client know-how and outside-in inspiration.
What do clients say
Innovation Process
“We at Manna Foods had a particularly pleasant collaboration with Ingrid Bortels, during our innovation journey. Thanks to a strong combination of consumer insights, strategic thinking exercises and interactive workshops, we succeeded in quickly arriving at an inspiring and concrete list of potential concepts that can energise both our brand and the entire category.
What particularly stood out to us was the way Ingrid manages to make insights truly tangible and actionable. No theoretical exercises, but a pragmatic approach that nicely brings together creativity, brand strategy and commercial relevance. The collaboration not only gave us new ideas, but also confidence and direction for the future of innovation within Manna.
An absolute recommendation for companies that want to build innovation in a structured, inspiring and consumer-focused way.”
Philippe Deben, Marketing Director HQ Manna Foods (BE)



























